- Robert Jack
- April 15, 2026
The CEO Buffer: How Agencies Absorb Buyer Pressure During a Sale Process
The CEO Buffer: How Agencies Absorb Buyer Pressure During a Sale Process Key Takeaways The Hidden Tactics Buyers Use to Lower Valuation Strategic Pressure Is Built Into the Deal Buyer pressure is not random—it is engineered. According to insights from McKinsey & Company, buyers often deploy structured tactics like aggressive valuation framing, selective data requests, […]
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